领克汽车：潮色共创

Industry - Transportation | Category - 广告片 | Brand - 吉利
汽车消费年轻化趋势不断加强，个性化和差异化浪潮兴起，并显示出巨大活力。 影片以随时换取新颜色的衣服和调色板作为比拟，传达领克汽车提供原厂认证的喷涂工艺与车漆，车主可以根据喜好，自定义车身颜色，与高能玩家潮色共创。在彰显潮流与个性的同时，更是领克品牌对新时代消费趋势的精准洞察，进一步契合了年轻态消费群体全新需求。
Brand Story
Geely：Zhejiang Geely Holding Group Co., Ltd, commonly known as Geely, is a Chinese privately held multinational automotive company headquartered in Hangzhou, Zhejiang province.
LYNK&CO：Lynk & Co is a Chinese-Swedish automobile brand owned by Zhejiang Geely Holding Group. Founded in 2016, its cars will be positioned between those of the Geely brand and Swedish brand Volvo, which was purchased by Geely in 2010.
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